A great article on Sweet Peabody's in the Napa Valley Register!

We all scream for sorbet

 July 01, 2013 7:30 pm  •  ANNE BAKER

Made in Napa, the sorbet is handcrafted in small batches with an emphasis on fresh seasonal flavors. Robert Banovic is the extremely friendly and super fun owner of Sweet Peabody’s. Before he was the “Sorbet Man,” Robert worked in customer service and human resources for Gap, Inc. and Joie de Vivre Hospitality over the last 20 years. When Joie de Vivre was sold in 2012 and Robert was laid off, he took some time to reflect on what he really wanted to do next in his life. Ever since he was a little kid he had always loved baking and making desserts. He found that there was a market for a fresh, non-dairy frozen dessert that could be a healthy alternative to ice cream, and he realized that nobody in the area was concentrating on just sorbets.

Originally from New York, Robert thought it would be fun to fabricate a vending cart like the ones you see on the street corners in the city where he could sell sorbet. In the meantime, he worked various seasonal jobs at Melissa Teaff Catering and shared his ideas and dreams with the owner, Melissa. Robert says that Melissa was instrumental in helping him launch Sweet Peabody’s when he finally decided to take the leap. The name Peabody was the name of Robert’s cat who passed away at the age of 15 in 2010, and he wanted to honor his cat’s memory. Plus he thought it was a catchy name for a frozen dessert company.

Sweet Peabody’s homemade sorbets are all natural and do not contain any corn syrup, synthetic stabilizers or any artificial sweeteners or colorings. Robert loves to use the local fruits from the farmers at the Napa farmers market and surrounding area. He loves the fruit from Tenbrink Farm, Bera Ranch, Stokes and Devoto Gardens in the fall. He uses apricots, plums, pluots, cantaloupes, peaches, pears and blueberries from the local farmers and his number one selling sorbet flavor is Silverado Strawberry, which comes from Saetern Family farm on Silverado Trail.

In addition to being at the farmers market in Napa every Saturday during the entire season and every Tuesday now through the end of August, Sweet Peabody’s is available to cater private parties and events all year long.

Robert also supports Napa Humane and will be at the fundraiser “Walk for Animals” at the Veterans Memorial Park on Saturday, Aug. 4. Check out his website at sweetpeabodys .com Flavors not to miss at the Market this coming week will be:Silverado Strawberry, Santa Rosa Plum, Apropos Apricot, Bera Ranch Peach, Can’t Elope With Ginger and Fierce Chocolate.

2 thoughts on “A great article on Sweet Peabody's in the Napa Valley Register!

  1. Robert, your cart is so cute and your website is really well done. Congrats and all the best wishes for your continued success!. btw, what is a pluot?

Leave a Reply

Your email address will not be published. Required fields are marked *